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How to Inject the LOLs Into Your Articles
Sadly, you can’t really teach anyone to be funny. You’re either funny, or you’re not. Most people think they’re hilarious because they tell jokes that sometimes cause milk to shoot out of their...
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5 Great Facebook Contests That Nailed Running A Facebook Contest
Many companies have jumped on the social media bandwagon but have continued to apply old push advertising tactics when the new advertising is all about pulling in your audience. This means going...
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Why Rebecca Black “Friday” Got So Popular: A Social Media Content Deconstruction
Over 30 34 million people have now watched Rebecca Black’s “Friday” music video. It has trended more heavily than the earthquake/tsunami in Japan on Twitter, prompting an ex-YouTube crossover into...
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The Real Twitter Guidelines
I recently moved out of the big city of Montreal to a quaint suburb about a half-hour away from the hustle and bustle of the city. I now spend my morning commuting to work which basically involves a...
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Groupon and The Attack of the Group-Buying Clones
Groupon is the deal-of-the-day website that has captured the online shopping world by storm. Brainchild of Andrew Mason, Groupon officially launched in November 2008 and serviced the Chicago market...
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LinkedIn’s Guide To Maximizing Your Marketing Strategy
Members of NVI attended a LinkedIn seminar held at the Queen Elizabeth Hotel in Montreal last week. Speakers at the event included Brian Church, the Country Manager at LinkedIn Canada, Julie Howlett,...
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Google I/O 2012
Every year, the Google I/O developer conference becomes more and more popular. Their famous Oprah-style giveaways certainly have something to do with the rising attendance, but for me, it’s really...
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5 Content Marketing Tactics from SEO Camp Montreal to Start Applying Now
Photo credit : Evablue We had some really great speakers come share some of their tricks of the digital marketing trade at SEO Camp Montreal, last Friday (May 31). We covered a wide range of topics,...
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A Snapshot of Instagram for Marketing
Instagram is the retro-Polaroid photo app that has made its way into our Smartphones and into our hearts. Enabling us to point, click and share beautiful photos and videos, content can be instantly...
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Conversion Rate Optimization Tips: Adding a Personal Touch to your Site
So you’ve got your SEO strategy in the bag and your PPC campaigns are running swimmingly. You check in on your analytics and your are driving traffic to your site from all the places you want, and...
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Snapchat: Discover Your Next Marketing Tool in 10 Seconds
The idea of self-destructing messages may seem hard to believe at first… but the fashionable Snapchat now seems unavoidable; an ironic reminder of the Mission Impossible briefings! Let’s take 10...
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Facebook Paper and the Yogurt Industry
Last month, on the eve of its 10th anniversary, Facebook released a new mobile-dedicated application: Facebook Paper. Only available on iOS in United States for now, this is another foray for the blue...
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